You hear a lot about RSS these days on the Internet and in
the media. Everyone recognizes its importance to promote
the presence of your site on the web. Not to mention how it can increase
the traffic and ranking of your site. But what exactly is RSS and how
Do I actually use it on my site? Try these five easy ways …
First, what is RSS?
RSS stands for ‘Really Simple Syndication’. Basically, RSS allows
to deliver your content directly to all stakeholders …
don’t come to us; We will deliver the information to you or to your website.
Syndicate your content. Allows you to send updated headlines and
short summaries for your subscribers. In one word; It is simply
a more efficient way to get your content “out.”
Many people associate RSS with blogs or blogs because blogging
they are usually written in XML or RSS format (code like html) so that
These headlines and posts can be easily read and accessed.
RSS has been around for a while, but it didn’t really catch on
on when users had to use RSS readers or aggregators but with
the growing popularity of MyYahoo, the Firefox browser
and blogs … RSS is becoming: more popular, more accessible
and more conventional.
That’s cool you say, but how do I put the
things on my site!
If you are wondering how to use RSS and benefit from
it – Try these five easy ways …
1. How do I get my OWN RSS Feed?
First, you need to get an RSS feed for your site. exist
various ways to do this. Let’s continue with the easiest one.
You can use a site like http://www.blogger.com and start a blog at
the topic of your site or any topic that interests you.
Create a blog with sites like Blogger (owned by Google)
o Bloglines (recently acquired by Ask Jeeves) is fast,
quick and painless. In minutes you can have your own blog
working.
This blog will also provide you with an RSS feed that you can
place in place. Get an orange XML or RSS button and put
on your site. Link it to the URL of your RSS feed – this is your
link atom.xml if you use Blogger.
You can also use a MyYahoo button for visitors to add their
feed your MyYahoo. Every time a subscriber opens their
MyYahoo site; your RSS feed will be updated.
You can also add ‘MyMsn’ and ‘Bloglines’ buttons on your site.
Besides others, give your visitors every opportunity to subscribe
to your RSS or Blog, and you will see a marked increase in
visitors to your site.
Of course, you can also get your own blogging software and install
on your site. For those who want to choose this route, it could
It would be useful to check this complete comparison of the different
blogging software here:
http://www.asymptomatic.net/blogbreakdown.htm
2. How do I put other RSS feeds on my site?
Have a cool RSS feed from your favorite site and wish
put the content of that feed on your own site. How to do it
It is much easier than you think!
There are several ways, but again we will stick with the
the easiest way. If you only want to place headlines on your
site: try a free service like http://www.feedburner.com and you
you will get a headline animator. This will display the RSS feed
headlines with links to content.
If you want to put other content from a feed on your site
– one of the easiest ways I found is to use this free site:
[http://www.bigbold.com/rssdigest/]
This site will generate the source code (html or javascript)
that you need to place on your web pages. It’s good because
gives your code in several options: Javascript, Php file,
and Iframe.
Please note that search engines cannot read
javascript, so if you want this daily updated content to be
indexed, please note this.
Just take this code and add it to your web pages where
I want this content to go.
3. How do I put MSN search results directly on my site?
MSN has launched its Beta Program using RSS in its
search. Now you can put RSS search results directly into
their website. You can enrich your site with content updated daily.
And it is quite simple to use; just add “& format = rss” at the end of the
URL in MSN search engine query. For example, to get an RSS feed for
‘tsunami relief’, I would use this URL: http://beta.search.msn.com/results.aspx?q=tsunami+relief&format=rss
4. How do I put Yahoo results on my site?
In Yahoo, the URL would be slightly different:
http://news.search.yahoo.com/news/rss?p=tsunami+relief&ei=UTF-8&fl=0&x=wrt
Of course, in both cases you can change ‘tsunami + relief’ with the keyword
or phrase of your choice to fit the content of your website.
Yahoo also has an RSS search directory here:
http://news.yahoo.com/rss
5. What are labels? How can I use them on my site?
Tags are more or less keywords for blogs and you should
take advantage of them to attract targeted traffic to your
site or blog.
Tags have been on the radar lately because Technorati, which
indexed 4.5 million blogs, started to sort blog posts by
using tags.
They have created a folksonomy, drawing labels of
different sources, mainly Flickr.com that classifies or
group photos and del.icio.us – where
create a tag when you bookmark a page.
Or if your blogging software supports categories; this will
be recognized by Technorati as a label.
If you want to create a ‘label’, it is very simple; single place
this code on your blog:
Computers
(remove asterisks in actual code)
and you will have created a tag for computers.
Conclution
You just discovered five easy ways to put RSS on your
website, but you must implement this newly acquired information
to see the results. You don’t have to try all five, just
pick a few and post them on your site. Just act and do it.
It is quite easy and you will see the benefits of RSS
almost immediately. You’ll also see what all the fuss is about
about!
Copyright  © 2005 – Bizwaremagic.com
This article can be freely distributed if this resource
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