Browse the Internet and you will find the steps required to publish an e-book using the Amazon Kindle platform. You have to write something, create a cover, and enter all the necessary details into your Amazon account, from availability to price, but the work doesn’t stop there.
When it comes to desktop publishing on Kindle, there are other important steps you shouldn’t forget. These replace pressing the “Publish” button:
1. Initial book promotion
On the Amazon Kindle platform, reviews serve as social proof. This will help legitimize not only your book, but also your identity as an author (in this case, as a seller as well). It will be a good idea to send copies of the digital resource to your friends and family. See if you have any existing followers and ask them if they are willing to check out your new version as well.
If you have a hard time finding people who are willing to give you a review, go to the online review forums (there are many) and get what you need for free. If there are readers who have already bought your new book, ask them to write a review, but don’t force it on anyone.
Expect about a quarter of the total readership to provide you with an honest and ethical review. Don’t focus on getting 5 stars and nothing less. When it comes to Kindle, having different ratings and reviews will enhance your authority.
2. Launch of the official book
Just start your Kindle book once you have multiple reviews in place. The official book launch is the time to really show your work and publicize it to reach as many people as possible. As with any other product launch, you need to make the event engaging, unique, and memorable.
Get started by emailing your family and friends with a link to the new e-book. If you have a running blog, let your subscribers know. Use your social media accounts to further market the book. Remember to always have a link available that your contacts can easily click to direct them to your Amazon page.
Also spend time advertising in relevant forums. This is your time to keep busy. Get the word out about your book to the best of your ability. If you are on a work budget, you may also want to consider using ads on social media and such.
3. Regular monitoring of metrics
Once your book is available for everyone to buy, be sure to keep track of your sales metrics. Consider the number of copies you have sold. Keep an eye on your metrics, especially during the first three months after your e-book launch.
Use a simple spreadsheet to track your progress. On the Amazon Kindle platform, you will get access to a KDP report, but this will only show you the sales for the month to date. If you need thinner tracking figures, like daily sales for example, you need to track yourself.
It’s also a good idea to track readers by location. This information may be useful for future releases; Think of it as consumer research of some kind.
