After almost any successful meeting or note, it never hurts to follow up with a thank you note. He shows that he respects his client’s time and even if his product doesn’t fit well this time, his client knows that he is a courteous and professional colleague who he would like to do business with again.
Email or postal mail? You know better; Think about the culture of the client’s company. Email is usually fine, especially if you’re saying thank you for something informal like time.
Your tone is also something that only you can measure. When in doubt, more formal is better. You don’t have to be cold or sweltering, but be respectful.
Here are some examples that you can customize for your own situation.
Example 1:
Dear Todd,
It was a pleasure meeting you yesterday. His insights into new sales approaches in our region were insightful and helpful to me. Thank you for taking the time to meet with me and for sharing your thoughts.
Sincerely,
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Dear Dr Price,
Thanks for seeing me yesterday. I appreciated the opportunity to discuss our new products with you. Your opinions are always useful and interesting. I hope the latest product meets your needs.
It’s always a pleasure to see you!
Kind regards,
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José,
It was a pleasure to finally have the opportunity to meet you today. His research project sounds very interesting and offers an attractive value proposition for mobile phone operators. As discussed, my team has done extensive work on the type of data collection your research requires.
Please let me know if I can provide more details on how we would work on the project.
Look forward to speaking with you soon.
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Dear Paul,
Thanks for your time today. Jack and I greatly appreciate his input into our new business development strategy. I know that you have a number of demands on your agenda at the moment, so the fact that you have taken so much time to guide us is even more welcome.
We’ll be sure to get back to you when the plan is finalized so you can provide your stamp of approval, as well as any final feedback.
