Circumventing System Policy Violation
Getting your Google Ads account suspended out of the blue is a jarring experience. It can happen to businesses of all sizes. We’ve received frantic emails from people who have no idea what they did to cause their suspension and how to get it reversed.
Often, a suspension comes as a result of multiple violations. That’s why it’s important to address all of the issues at hand and to make sure that your Ads account is clean and complies with Google’s policies before submitting an appeal. In addition to scanning and adjusting content, you should also take care not to create a new account while working on your appeal. This could be viewed as circumventing systems and will drastically reduce your chances of being reinstated.
Another common reason for a Google ads suspended circumventing system policy is using unauthorized payment methods. In these cases, you will need to change your password immediately and check for unfamiliar devices that may have been signed in to your account. You should also review your billing information to ensure that all payments have been logged properly.
Google Ads Account Suspended – Circumventing System Policy Violation
Other common reasons for a Google Ads suspension are using forbidden words or trademarked phrases, misrepresenting product or service offerings, and manipulating ad performance metrics. It’s important to be honest and provide accurate information in your ad copy.
If you have a disapproved ad that has been triggered due to these issues, be sure to address the problems promptly and submit a report outlining your efforts to rectify them. Google will usually send you an email with a warning so that you can prevent future issues. Another important factor is to compare your website and Google Ads account to make sure that all the information is consistent. This includes things like shipping costs, “About Us” pages, terms and conditions, and pricing information. Google will sometimes deem this inconsistency as misleading, and this could be grounds for a suspension.
Suspensions can also be a result of association with other accounts, websites, or IP addresses that have a history of violating Google’s policies. This can include other accounts that were suspended, sites that use illegal tactics to artificially increase click-through rates or engagement metrics, and sites that attempt to hide their identity or location.
Once you’ve scanned and cleaned your site, corrected any violations, and canceled all other ad accounts, the final step is to submit an appeal to Google. This is your last chance to reclaim your account, so it’s critical that you make it as clear and concise as possible. It’s also vital to provide a detailed explanation and analysis of every step you took to fix the problem. Any mistakes or incorrect information will severely reduce your chances of recovering your account.
